WordCamp Europe

We had a good audience to discuss our project and WordCamp Europe in Belgrade #wceu. All WordPresser think it’s a good idea and we will do here a learning project to blog videos and to link it with our WordPress website.

There was a workshop of Florian from Vinubis who explained how to make videos. A video in Instagram is limited to 1 minute, so a one shot is also a good solution. Also short videos are in many ways a good way to attract visitors. If you make an interview, just take the answers.

The only thing for videos is a smartphone and practical for better voice a microphone. Take the flight modus and just collect material. The more material, the better are your videos. By the time you get professional.

The idea of WordPress is learn, connect, contribute and it was for me really a great conference. Perfect organised, good talks with participants, speakers and sponsors. Now we have a lot of ideas for future work.

In June 2019 we will look also in Berlin, what to do. To be realistic we don’t have the time to make all the work and hope to find people join us.

Making your own business

If you publish in Internet and work as journalist or blogger you will find some day a possibility to get money. The only point is, you should start, you should have an idea, put in a concept, try, make errors and learn.

The point, if you control your business, you can decide about prices and services. Sometime you find the profitable idea, just if you do it.

A blogger of travel page, just try to get phones and problems by contact forms and look for the services, which help and get the commission.

We are doing a lot of websites and every year we start a commercial project, now it is Choco Tourism, where we want to work as travelguide. You can follow our case study (website is in German)

www.reisen.haus/marketing/fallstudie/

We don’t really can answer how you get a commercial success, just try something and let us known about your way.

Actual we have so many projects and no incomes. So we do all the work alone, which is hard. Some friends help us, only with volunteer work it’s not the same as to concentrate on projects. We bundle our acitivies in a association and a cooperative. You are free to join us.

Promotion – how works affiliate?

If we share a video for a travel destination, it would be great if we get money for it. The first step is always to have an audience and visits. Therefore Google or Youtube have to find your video and so you need search engine optimization (SEO) or search engine advertisement (SEA).

SEA costs always money and SEO in fact time and knowhow. If you have no views, no links, you make no money. The market for content is difficult and the competition high. So, if you work with affiliate companies, you will have in many cases no incomes just for videos.

So, the best way is to find something like sponsors and to make your video business, that your work will be paid. This means discussions and find people who see business in tourism. In the end you will be a service provider for your local community.

We work on lot of ideas, we would be happy to have sponsors, in the end we don’t get covered our costs, if we travel somewhere and publish about.

The Internet gives everybody a way to publish, in most cases not the income for his work. All the companies ask for statistic chiffres and don’t see really the quality and that it’s better to build up a project together.

We decided to make no affiliates, more to speakt with customers and connect business in a personal way.

Micropayment the future to pay publishers

When we think about situation of publishers in Internet, that’s doesn’t look very good. Journalism can’t be financed by the web, all the people distribute informations about Social Media, Google and Facebook makes the money, not the publishers.

So the informations will loose quality. Journalists don’t have the time to investigate, cause they have no money. As travel journalist I see the problem, nobody wants to pay. Some years ago, newspaper had good revenues with advertising customers offline.

We paid a contact price for 10 cents for every reader, now the publisher get 10 cents who clicks on the website. That’s a big difference. The journalism has no chance to survive, if we don’t pay for it.

Internet is free, we think a lot of users, want to pay for content, we find only no good ways for micropayments. When we looked in Google, there are not many organisations, they are all expensive and not write spreaded.

There will come blockchain solutions and maybe we find also partnerships for micropayments.

Paypal
They allow micropayments, in fact the commissions are very high and if the people wants to pay only 20 cents, commissions seems be higher, as the payment. So we try to find a solution with Paypal.

Web.Cent
The German webportal Web.De has a micropayment solution where you have to be listened as partner. We send them a request.

Google Pay
It could run, we had till now not the time to see really the conditions.

Apple Pay
Same as Google Pay, just no experience. Only we see that with iTunes Apple grabs much money.

We will inform here about the results and hope that micropayment will be developped.

Swiss Online Marketing Exhibition

There was a exhibition for online marketing. My first time, I used my presscard as journalist. This will be my way to present the idea. In fact the project #travelsummit I see as a challenge in communication for media and journalism. It reflects also our behavior with internet, social media and messenger systems. On expert give me the advise to use all communications tools and try to get earned content.

This means, I need you, your comments and postings with hashtag #travelsummit. In future we need more relationships and so add also Couchsurfing and WAYN to my project to find contact with people.

When we will share videos, these should be personal. Show your place and why it would be great to travel here. Also we should work on possibilities to establish contacts and friendships.

More than one month is already passed, for me it’s like yesterday and will be happy for your comments.

Thanks.

Travel to Slovakia

I travelled to Slovakia and presented my idea to travel industry and people. There is no really interest of the travel industry, the people in the street find it funny and the idea great.

The point is, how to handle communication, to bring people on platforms. On a peace of paper I described the idea and try to make it easy. Just the website, the people making videos and the date.

Slovakian people I could also show the website on which a work. It should give German speaking people an impression about Slovakia. You can visit the website and find some content and my impressions:
www.slowakei.reisen

An easy way is to make business cards and distribute it more, I personal think, I continue with talks, paper and then the people get a business card.

If I continue to discuss and travel, working on concepts and improve it.

What do you think, to attract more interest of people working in travel industry?

Business Model – can we make money?

How to make money with the idea of the Life Travel Summit? Tourism is the number 1 business in the world, the people like to travel and always more people spend money on travelling.

It’s valued to know people and places to go. We link the people, we will have a lot of videos on the Life Travel Summit.

So there are some variants, which I discuss in separate posts:

Also I have some websites where you can send me your information or work as an editor:
Reisen.Haus – Projects (page in German)

We will use the benefits of following tools free of charge:

Facebook
We open a group in Facebook for networking, the lifestreams we will do also play on all social media tools and messenger tools.

Google
With the Google Local Guide Program we try to get in contact with locals in all over the world and want to put informations in Google maps.

To store our videos we will use Youtube.

WordPress
We use the program of the WordPress community and try to find support of developpers and marketers. Personal we organise regular Meetups for WordPress in Baden

Till the Life Travel Summit please help us.

Afterwards you can commercialize the program. All my efforts are transparent and opensource. I have no financial goals, I want to learn.

Technics – how to realise our idea?

Everybody has a smartphone, nearly everybody use it for videos and some people make livestreams. On the market I know four internet companies who offered the tools free of charge.

Couchsurfing
Facebook
Google+
Hangouts
Instagram
Line
Local Guides
Messenger
Skype
Twitter
Telegram
Viber
Vimeo
VK
WAYN
Whatsapp
Youtube

To make it easy for the people we should integrate all the tools in our project. How to do it, should I provide for all my personal accounts for the projects?

Or just working with a Hashtag?

On #WCEU there was a workshop with Florian from Vinubis. He recommend just to make videos. The best one is the one shot. We ask him for a presentation in English and hope to stay in contact for this project.

Facebook is really strong for networking. Now there is a public Group, so long I have no people joint it, there will be no content
Facebook Public Group

Meanwhile there a progressive web apps for integrate videos and images directly in the website. I wrote a post about it
about progressive web apps

Let’s continue the discussions and working on concept.

Thanks

Start Global St. Gallen – Students like the idea

I take part at the start summit in St. Gallen. There have been a lot of discussion. It’s an easy idea and why we need money for the project? There are many websites I have with great domain names, which I can offer.

It’s true, you should have a business model. We are in a business world. Why not? We need the money to pay or bills, this is the fact.

My engagement will be without money and I offer also to put content on my premium websites for regions and themes. So I have some .reisen pages for East European countries, like Slowakia, Serbia, Croatia and Hungary, content there will help everybody.

I will travel with my guitar.

St. Gallen is a business school and I hope to can motivate the people for the #travelsummit and have a lot of fun. Money is not all in life. In the moment tourism is not on focus. Allthough travelling is the biggest industry, there are deep margins.

Arabian Souk the contact with travel industry

The Arab countries have a time difference of 3 hours, this would be possible for exchange our attractions. They have in Dubai and Abu Dhabi great building and in tourism industry work people from all other the world. In the Emirates only 25% are locals.

On the workshop was to less time to speak with the travel representative, which have been mainly from Germany. Also they get a lot of requests, I think the best for me is, to go out, talk and building on networks. The bigger hopes I have, if I find many people who are working in tourism and with the guests.

I would like very much if the tourists spots take part at #travelsummit. Just get in contact with me.

In some way the tourism workshops needs more time for discussion and develop ideas. In the moment it’s too much giving informations, nothing special.

Thanks.